Technical Sales Manager

Date Posted: 21st December 2018
Location: Reading, UK
Package: Competitive base salary, attractive bonus, life assurance

We have an extensive portfolio of proven systems and components that sell into a variety of global markets, as such we need someone who can adopt a consultative sales approach and who thrives when presented with a challenge. Reporting to the Head of Sales your attitude and ability to sell will be key to achieving ambitious business growth goals. A competitive salary and benefits package is on offer for the right candidate.


  • Develop and maintain a sales pipeline capable of delivering sales and growth targets
  • Achieve quarterly and annual sales target at agreed profit margins
  • Create stable and ethical long term relationships with existing clients, representatives and distributors to optimise quality of service and customer satisfaction
  • Identify and secure new business opportunities and potential new markets
  • Plan, prioritise and report sales activities
  • Prepare detailed quotations and tender bids
  • Participate in contract and new product development reviews
  • Work closely with Marketing to ensure content is developed and lead generation targets are achieved
  • Represent the company at trade shows, exhibitions and conferences
  • Monitor and report on competitor and market activities
  • Internal customer champion, communicate requirements to other departments

Experience/ skills required:

  • Previous experience within technical sales is essential
  • Experience in developing sales within the optical metrology market or similar would be a distinct advantage
  • A strategic, consultative sales approach
  • Motivated and well organised
  • Excellent communication, presentation and problem-solving skills
  • Ability to work well as part of a team and on your own
  • Full driving licence
  • IT literate
  • Flexibility to travel domestically and internationally if required

Company Profile:

Light is our passion, Bentham Instruments has a world-wide reputation in optics and photonics. A privately-owned SME, for 45 years, we have been at the fore-front of the development and manufacture of scientific instrumentation used to characterise sources of light, detectors and materials. Our team comprises 25 – 30 committed people.

Our diverse client base comprises industrial R&D, production and quality departments, universities, research establishments, hospitals and national metrology institutes.

With an enviable reputation for quality and service and a global presence, we have an ambitious plan for growth that includes new products, facility expansion and additional headcount alongside improved business processes and organisational development.

How to apply:

Please send your CV and cover letter to

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